I am planning a Top Community Member gift to do once a month. I’d be rotating what physical and digital gifts we buy for each winner, and try to pick something out that suits their needs as a photography business owner.
I’m wondering if others are doing this type of thing, and if so, how are you sharing the winner in your communities in a way that encourages other community members to engage more and potentially win the next month.
For someone with a background in sustainability, our aim was to always avoid “physical” gifts as such, and give a lot of thought into anything considering all impacts (social, economic, environmental) and considering what the lifecycle of the item might be. Digital gift cards are a good idea as individuals can purchase something they actually need.
While we do bust out merchandise for certain programs, we try to keep it digital as much as possible. Usually that’s a combo of recognition in the community, product credit, and/or digital gift cards.
We’ve had good luck using Tremendous for the latter.