Automations to avoid members receiving too many emails

I have a community of ~4,000 members. They are receiving event updates, networking emails, useful resources, and internal team-building info.

My biggest concern is balancing community engagement with too much communication.

I’m curious, what have been the best automation/workflows/triggers you’ve set up to help manage multiple departments managing the same group?

For reference, I’m using Verint for community management and Hubspot for email

1 Like

One thing I’ve pretty much always done is have a weekly community newsletter that rounds up everything that is going on. I’d personally go nuts if I received more emails than necessary. I don’t have an automated way of doing this as sources of information can come from so many different avenues.

FWIW, Richard Millington suggests getting rid of almost all automated emails.

3 Likes